Is Boardwalk in Negril the right resort for you?

The early years

Walking past the hand-carved wooden sculptures that dotted the path, I was drawn inward, away from the busy beach. The resort revealed itself as a green haven, a hidden garden behind the boardwalk. Labeled trees and plants, from ackee and mango trees to fragrant jasmine, lined the paths, a sign of the care taken to preserve the natural beauty of the space. It was here, amongst the lush foliage, that I met Richard Wallace, the man behind Boardwalk Village.

His eyes held the quiet wisdom of someone deeply connected to his community. “My family owned this property for many years and it was just an empty lot,” he told me, his voice a gentle breeze against the backdrop of rustling leaves. “And then in 2009, we decided that we wanted to do something with it.”

The story unfolded, a tale of change and growth. “So we started to build. It was designed as a small hotel. So it took us two years to complete. When it was finished, I decided not to continue on the path we were on. Because, at the time, small hotels were not doing well.” So he decided to do a shopping village. “But we started getting demand for rooms.”

Richard’s vision, initially a shopping village, organically became the charming resort it is today. “Tourists were coming and said that they liked the place and they wanted to stay.” He smiled, a genuine warmth radiating from him. “The tourists love our plants and trees, we may take it for granted, but they love it.”

Down by the Sea

The smell of grilled lobster, infused with garlic and butter, led me to the open-air restaurant. The lobster, caught meters away, by local fishermen, was perfectly complemented by my refreshing blended fruit punch. As I enjoyed each bite, the reggae mixed with the sounds of laughter and splashing waves. The beach, a scene of colorful lounge chairs, tourists, and vendors showcasing their handmade goods, stretched before me. It was a refreshing change to see a resort that integrated local vendors and a shopping village, creating an authentic Jamaican experience.

The rooms at Boardwalk Village Resort Negril are spacious and comfortable, equipped with modern amenities like air conditioning, flat-screen TVs, and kitchenettes in some suites. Everything was done in a tasteful and economic manner, from the crisp linens to the thoughtful placement of local artwork.

Beyond the Boardwalk: Experiencing Negril’s Heart

Boardwalk Village Resort Negril offers more than just a place to stay; it offers a way to experience the true heart of Negril. From water sports and skiing to exploring the nearby attractions, there is something for everyone. And for those who are operating on a budget, the nearby mart is a good source for beverages and snacks.

Richard’s words stuck with me as I thought about my experience: “On the 7 mile beach, there are dozens of hotels that are selling the same thing, so you have to be distinguishable where possible.” And distinguishable it is. Boardwalk Village Resort Negril stands out as a unique blend of authentic Jamaican charm, natural beauty, and warm hospitality. It’s a place where you can truly escape, unwind, and experience the culture of Negril.